A Small Win for Zero Waste Beauty

I’ve been huge fan of Aveda for years*. Make up is sold in refillable compacts, ingredients are not tested on animals and best of all, if you order by post the packaging is plastic free (no sign of that pesky plastic tape I complained about in a previous post about our attempts to live plastic free). The Aveda packaging pictured above can all be reused. The box will most likely be used to send a commission design to a client, the shredded cardboard will go in the compost . Worms love cardboard, and at this time of year it’s a useful addition to mix with the huge amount of greenery and grass that is accumulating. Aveda’s plastic containers are made of at least 85% post consumer waste plastic and the empties can be recycled or taken back to the store . They have also pioneered the use of bio plastics and plant based packaging.

Used with  my crochet washable cleanser pads or washable face cloths this makes my beauty routine pretty close to zero waste.washable make up remover pads.jpgFor me, zero waste isn’t about recycling more, it’s about buying less in the first place and making sure the companies I buy from have considered the life cycle of their raw materials. It’s not enough to just print “recyclable where facilities  are available” on the side of a bottle. I want to buy from companies that use materials that  can be used again and again. Even better if they can be refilled and reused.  I’d be so much happier if we went back to the “old days” when you could take your empties back to the Body Shop.  (The Body Shop stopped offering refills in 2002, according to the Independent, because only 1% of consumers used the service). In the UK, very few shops offer a refill service, but I have a feeling this is going to change as the demand for plastic free packaging hots up.

Of course, making your own beauty products is the “holy grail” of zero waste, but  I’m not really enthused by the idea of home made soap, toothpaste and deodorant. For now, I’m calling this plastic free parcel from Aveda  a win in my goal for a less cluttered, uncomplicated life.

  • This post is not sponsored. All products  were bought, not provide free of charge in return for review or mentions on social media

 

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